Comments on: Skittles Twitter Campaign Turns Into Potty-Mouthed Echo Chamber

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6 Social Media Marketing Myths Debunked « My Web Dumpster — Tue, 20 Sep 2011 11:22:56 +0000

[...] controversial example is the Skittles Twitter campaign. The candy company turned its home page into a Twitter search feed for Skittles. As expected both [...]

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By: Are you ready to 'let go' of your brand? | Headstream Consulting

Are you ready to 'let go' of your brand? | Headstream Consulting — Tue, 08 Feb 2011 17:42:24 +0000

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By: Are you ready to ‘let go’ of your brand? | Julius Duncan's Blog

Are you ready to ‘let go’ of your brand? | Julius Duncan's Blog — Fri, 04 Feb 2011 17:34:13 +0000

By: Headstream – the social brand agency » Blog Archive » Are you ready to ‘let go’ of your brand?

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By: Farer ved hashtag-baserede kampagner « Start snakken!

Farer ved hashtag-baserede kampagner « Start snakken! — Thu, 16 Dec 2010 14:25:13 +0000

[...] kampagneidé. Skittles bragte alle tweets med #skittles direkte på deres site, hvilket afstedkom en del latrinær humor på Skittles bekostning. Også avisen The Telegraph kom galt afsted i 2009, hvor man forsøgte sig med en nyhedsstrøm med [...]